New media

I will market my magazine in a new media friendly way, this will include making it available for most smart phone, having it it available for purchase on the newsstand on all apple devices. I will also add it onto  website, this will alow you to digitally view the magazine possibly download a PDF version a file that is compatible on most digital devices.

Promo

How will i promote my magazine?

I personally think online adds will be the most effective way, from this i could give possible consumers a small taster bite of my magazine deliberately leaving them on a hook.
Internet adds would be the most viewed advertisement method i could use for my particular audience, i think another possible method could be to give out a free gig guide at gigs making sure that they are written in first person, this should help draw some people into looking further into the magazine possibly starting a subscription.

Colour

These colors are complementary and i think they would work great on my magazine. along with black and grey .

Insitution

All these aspects are pointless if you pick the wrong distribution date/frequency, a weekly magazine will thinner and more up to date than a monthly that will be thick and possibly out dated, as the artists are famous this means that things happen and blow over before a weekly magazine would be able to comment on it, also monthly magazines are typically a lot thicker and cost more but are outdated.

Magazines are usually published by relevant publishers,like IPC Media, this publishes NME where as Bauer media publishes Mojo,the music genres that are published are relevant to the rest of the portfolio, as

Reprisentation

Existing masthead

Proposal

Diary

Today i focused on finishing my codes and conventions post, in this i talked about aspects of the music magazine, i looked at aspects like institution, this is how the music magazine works as a commercial item and looking at the publishing houses, these anrnt just randomly picked the houses are usually only publish a magazine that is relvant to there portfolio of magazines.

Existing names

Mojo
its mainly focuses on classic rock published by Bauer Mojo defined as a magic charm or in urban terms self confidence or self esteem

Vibe
mostly R&B and Hip Hop published by Vibe has funky co-notations fells happy and joyful

NME
Punk rock published by IPC New music magazine

Q magazine
Some readers say they are moving with trends rather than a particular genre published by Bauer

Kerrang
Rock music published by Bauer like the sound made from the strum on a electric guitar.

Clash
Focuses more on music fashion than a specific genre independently published very contravercial

Diary

Today i continued with fonts, i am looking for a nice BOLD and big font that will catch the eyes of possible buyers, to do this i have looked at fonts that where/are used by rock/metal/bass artists, you can see my font under the Names post, i still haven't decided what font to use i will carry out a survey on a relevant group of test subjects for the specific genre.

Diary

Last lesson i decided to focus my attention on names, i used prezzi to show a sort of brain storm of relevant images, eventally i decided to mix Fret ( on a guitar) with Threat( danger ) to make freat, i decided this will be the name of my magazine, its uses 2 relevant things to the genre to make a good name. I think i might start to look at fonts from my mast head while keeping it relevant.

Font ideas

MoodBoard

This mood board is a small look into my mind, this will help me pick a genre of music to use in my magazine and possibly name ideas eg. The warning sign meaning danger and the guitar, Danger is a threat to your life and guitar's have frets on the fret board, these two sound the same there for i could so something clever and make them into one word, my magazine name Freat.

Codes and conventions

ALL music magazines have a main image on the front cover, this contains a Zeitgeist (spirit of the times) this means that its mainly current artists that are shown on the front page. Through out the magazine there will be freebies these could include things that are relevant to genre of music that the magazine refers to, these freebies could be like gig guides, free CDs and posters of artists. These gigs are a form of direct advertisement, this means that the band promoter has payed for there gig to be shown, another form of indirect advertisement would be if a band or record label sent a demo/pre-release of a new album, the magazine might if they like it publish a review, this is indirect as the magazine wasn't payed by the artist to do the review they get the money from the fan base of the artist that will buy the issue for the information about the new album or single. Typically in a music magazine there will be a interview with a artist, most of the time this will be a double page spread with one page being a main image and the second the volume of text. Lists are a very common thing to see in a magazine this could be official like UK Top 40 or a fan vote from a previous issue.

Reviews are really common as said before they help to add to the size of the fan base, this increased fan base will help add to the income from sales, this fan base for the artist/band in question can be the same as who would normally buy the magazine or it could be that of a different. When looking at a audience there are 4 main aspects, age, gender,genre. With genre there is usually a link to age as you are not very likely to find a 10year old listing to heavy metal yet they might read magazines.

All these aspects are pointless if you pick the wrong distribution date/frequency, a weekly magazine will thinner and more up to date than a monthly that will be thick and possibly out dated, as the artists are famous this means that things happen and blow over before a weekly magazine would be able to comment on it, also monthly magazines are typically a lot thicker and cost more but are outdated.

Magazines are usually published by relevant publishers,like IPC Media, this publishes NME where as Bauer media publishes Mojo,the music genres that are published are relevant to the rest of the portfolio, as

Image ideas

Names